Joint initiative of the Dutch banks that offers Online payment for purchases via credit transfer from a regular online banking application. Link to external site : Website for iDEAL Online Payment via Online Banking |  |
| Brand | |
| Launched in | |
| Status |
Active Register/Log In |
| Launch |
2005 Register/Log In |
| Importance |
Leader Register/Log In |
| Traction |
Very High Upgrade to Bronze |
| Evaluation |
Very successful. Forrester reported that 45% of Dutch NET customers had used it in the past year. iDEAL processed 4,5 million transfers in 2006, 15 million transfers in 2007, 28 million transfers in 2008, 45.4 million in 2009 and 68.8 million in 2010 Register/Log In |
| Account Type |
Bank Account Register/Log In |
| Business Model | |
| Class |
| Send | Services | Receive | ||||
|---|---|---|---|---|---|---|
 Mobile  Web |
 Account |
 |
 MP  OP  PaySys |
|
Account |
Mobile Web |
| Model |
bank based Upgrade to Bronze |
| Who Leads? |
bank led Upgrade to Bronze |
| Reach |
National Upgrade to Bronze |
| Active Users |
-- NA -- Upgrade to Bronze |
| Registered Users |
-- NA -- Upgrade to Bronze |
| Potential Mobile Market (m) |
19.852 Upgrade to Bronze |
| Regulations |
| Persona | |
| Purpose | |
| Active Services | |
| Card Type |
None Register/Log In |
| ServicesDescription | |
| Channels | |
| Payment Instruments | |
| Cash I/O Description | |
| Cash I/O No Of Locations | |
| Handsets | |
| Technologies | |
| Interoperability | |
| RegistrationProcess |
To start using iDEAL, you don’t need to register, download any files or open an account. If you already have online banking with ABN AMRO, ASN Bank, Friesland Bank, ING, Rabobank, RegioBank, SNS Bank, Triodos Bank or Van Lanschot Bankiers, you can make payments using iDEAL right away. The transaction is completed swiftly and simply in the familiar online banking environment of your own bank – paying in a way you are already familiar with. Register/Log In |
| Main Segment | Online |
| Segment Description |