Brand | |
Launched in | |
Status |
Active Register/Log In |
Launch |
2009 Jul Register/Log In |
Importance |
Medium Register/Log In |
Traction | |
Evaluation |
Piloted in 3 locations Register/Log In |
Account Type |
Stored Value Register/Log In |
Business Model | |
Class |
Send | Services | Receive | ||||
---|---|---|---|---|---|---|
![]() Agent ![]() Mobile ![]() Web |
![]() Account |
![]() |
![]() BB ![]() DW ![]() MB ![]() MM ![]() MP ![]() OP ![]() Trade |
![]() |
![]() Account |
![]() Agent ![]() Mobile ![]() Web |
Model |
bank based Upgrade to Bronze |
Who Leads? |
bank led Upgrade to Bronze |
Reach |
National Upgrade to Bronze |
Active Users |
11,200 Upgrade to Bronze |
Registered Users |
11,200 Upgrade to Bronze |
Potential Mobile Market (m) |
2.103 Upgrade to Bronze |
Regulations |
Persona | |
Purpose | |
Active Services | |
Card Type |
None Register/Log In |
ServicesDescription | |
Channels | |
Payment Instruments | |
Cash I/O Description |
2010 Jan: 1000 agents Upgrade to Bronze |
Cash I/O No Of Locations | |
Handsets | |
Technologies | |
Interoperability |
Single bank Register/Log In |
RegistrationProcess |
Main Segment | Banked |
Segment Description | Targeting 300000 customers including nomadic groups |