CIMB Niaga was first to introduce ATM access and online banking and now offers a range of banking and payment services to consumers in Indonesia. Link to external site : Website for CIMB Niaga Go Mobile (Ponsel Banking) |  |
| Brand | |
| Launched in | |
| Status |
Active Register/Log In |
| Launch |
2012 Feb Register/Log In |
| Importance |
Medium Register/Log In |
| Traction |
Medium Upgrade to Bronze |
| Evaluation |
The rapid uptake of the service has exceeded CIMB expectations (June 2013). Register/Log In |
| Account Type |
Bank Account Register/Log In |
| Business Model |
A transfer between different domestic banks incurs a small fee of US$ 0.50, but is free of charge between CIMB Niaga account holders. Bill payment incurs only small fees (around US$ 0.35) and only with certain billers. Service fee for purchase of mobile phone airtime top up is free (June 2013). Upgrade to Bronze |
| Class |
| Send | Services | Receive | ||||
|---|---|---|---|---|---|---|
 Mobile |
 Account |
 |
 AT  BP  DMT  IMT  MB |
|
Account |
Mobile |
| Model |
bank based Upgrade to Bronze |
| Who Leads? |
bank led Upgrade to Bronze |
| Reach |
National Upgrade to Bronze |
| Active Users |
-- NA -- Upgrade to Bronze |
| Registered Users |
300,000 Upgrade to Bronze |
| Potential Mobile Market (m) |
246.507 Upgrade to Bronze |
| Regulations |
| Persona | |
| Purpose | |
| Active Services | |
| Card Type |
None Register/Log In |
| ServicesDescription |
P2P payments are enabled to recipients with domestic bank accounts. Upgrade to Bronze |
| Channels | |
| Payment Instruments | |
| Cash I/O Description | |
| Cash I/O No Of Locations |
974 branches (March 2013) Upgrade to Silver |
| Handsets |
Supported on Android and Apple OS, for BlackBerry, HTC, LG, Motorola, Nokia, O2, Palm, Samsung, Sony Ericsson handsets. Register/Log In |
| Technologies |
SMS, USSD, Mobile app Register/Log In |
| Interoperability | |
| RegistrationProcess |
Customers with a CIMB Niaga saving account of any type can register directly from the Go Mobile application, using the mobile phone number registered for their bank account. The application is available on Andoid since June 2012 and can be downloaded from the iTunes App store since December 2012. Register/Log In |
| Main Segment | Banked |
| Segment Description | For the unbanked Go Mobile is delivered using SMS or USSD. For the mass afluent Go Mobile app can be downloaded to the smartphone. |