Cashlog is Buongiorno's mobile payments solution based on carrier billing system. Link to external site : Website for Cashlog Mobile Payments - Italy |  |
| Brand | |
| Launched in | |
| Status |
Active Register/Log In |
| Launch |
2011 May Register/Log In |
| Importance |
Very High Register/Log In |
| Traction |
Very High Upgrade to Bronze |
| Evaluation |
June 2012: Cashlog claims that in less than 9 months has been growing steadily acquiring almost 20 European digital merchants, and has been chosen by over 55,000 customers that used it to buy digital goods Register/Log In |
| Account Type |
Mobile Billing Register/Log In |
| Business Model | |
| Class |
| Send | Services | Receive | ||||
|---|---|---|---|---|---|---|
 Mobile |
 MobileBilling |
 |
 DC  MP  Pay by mobile  Sell |
|
MobileBilling |
Mobile |
| Model |
non-bank based Upgrade to Bronze |
| Who Leads? |
third party led Upgrade to Bronze |
| Reach |
National Upgrade to Bronze |
| Active Users |
55,000 Upgrade to Bronze |
| Registered Users |
55,000 Upgrade to Bronze |
| Potential Mobile Market (m) |
0.000 Upgrade to Bronze |
| Regulations |
| Persona | |
| Purpose | |
| Active Services | |
| Card Type |
None Register/Log In |
| ServicesDescription |
Rolled out in Italy, Spain, Germany and France. Upgrade to Bronze |
| Channels | |
| Payment Instruments | |
| Cash I/O Description | |
| Cash I/O No Of Locations | |
| Handsets | |
| Technologies | |
| Interoperability |
Across all mobile operators Register/Log In |
| RegistrationProcess |
| Main Segment | Social |
| Segment Description | It is offered to youth as technophiles as a way to shop for virtual and digital content on the phone |