Citizens offers Branchless Banking (BLB) in Nepal, which is a means of providing banking services without setting up a bank branch, by providing services through an agent of the bank. Link to external site : Website for Citizens Branchless Banking (BLB) |  |
| Brand | |
| Launched in | |
| Status |
Active Register/Log In |
| Launch |
2011 Register/Log In |
| Importance |
Medium Register/Log In |
| Traction |
Low but Growing Upgrade to Bronze |
| Evaluation | |
| Account Type |
Bank Account Register/Log In |
| Business Model | |
| Class |
| Send | Services | Receive | ||||
|---|---|---|---|---|---|---|
 Location  POS |
 Account  Cash |
 |
 BB  CICO |
|
Account Cash |
Location POS |
| Model |
bank based Upgrade to Bronze |
| Who Leads? |
bank led Upgrade to Bronze |
| Reach |
Subnational Upgrade to Bronze |
| Active Users |
-- NA -- Upgrade to Bronze |
| Registered Users |
-- NA -- Upgrade to Bronze |
| Potential Mobile Market (m) |
13.397 Upgrade to Bronze |
| Regulations |
| Persona | |
| Purpose | |
| Active Services | |
| Card Type |
Visa Register/Log In |
| ServicesDescription |
The BLB service helps villagers in remote areas by keeping the deposit safely and providing interest on their unused funds to encourage savings. The BLB is operated through a POS Machine which is biometric so it is secure. Upgrade to Bronze |
| Channels | |
| Payment Instruments | |
| Cash I/O Description | |
| Cash I/O No Of Locations | |
| Handsets | |
| Technologies |
Biometrics Register/Log In |
| Interoperability | |
| RegistrationProcess |
| Main Segment | Unbanked |
| Segment Description |