Brand | |
Launched in | |
Status |
Active Register/Log In |
Launch |
2012 Jun Register/Log In |
Importance |
High Register/Log In |
Traction | |
Evaluation | |
Account Type |
Branchless Banking Account Register/Log In |
Business Model | |
Class |
Send | Services | Receive | ||||
---|---|---|---|---|---|---|
Agent Mobile |
Cash Wallet |
AT BB BP CICO DMT MM MP |
Cash Wallet |
Agent Mobile |
Model |
bank based Upgrade to Bronze |
Who Leads? |
bank led Upgrade to Bronze |
Reach |
Subnational Upgrade to Bronze |
Active Users |
57,000 Upgrade to Bronze |
Registered Users |
57,000 Upgrade to Bronze |
Potential Mobile Market (m) |
101.752 Upgrade to Bronze |
Regulations |
Persona | |
Purpose | |
Active Services | |
Card Type |
None Register/Log In |
ServicesDescription |
Ecobank MobileMoney allows customers to deposit and withdraw money, send and receive money, purchase airtime, pay for bills, goods and services, and check account balance all through a mobile phone. Upgrade to Bronze |
Channels | |
Payment Instruments | |
Cash I/O Description | |
Cash I/O No Of Locations | |
Handsets |
Any make of handset supported. If existing SIM is not compatible, customers can request a SIM swap/new SIM. Register/Log In |
Technologies |
SIM-based application. Register/Log In |
Interoperability |
All Nigerian citizens; No need to be banked with Ecobank Register/Log In |
RegistrationProcess |
A bank account is not required to use this service. The Ecobank account is linked to an e-wallet. There are 3 levels of KYC: (1) For unbanked/Tier 1, through name and phone number - Limited to N30,000 transactions (2) For semi-banked /Tier 2, partial KYC with passport, photograph and valid ID cards - Limited to N10,000 transaction and N100,000 withdrawal/deposit. (3) For banked/ Tier 3, full KYC with additional address verification - Limited to N100,000 transaction and N1,000,000 daily withdrawal/deposit. Ecobank MobileMoney is available to all mobile phone subscribers on all the mobile networks in Nigeria, including Airtel, Etisalat, Glo and MTN. Security is through a 6-digit PIN number used to authenticate transactions. |
Main Segment | Unbanked |
Segment Description | Can be used by banked and unbanked, urban and rural. It can be used by account-holders and non-account holders. |