FMARD GESS E-wallet for agriculture inputs

The scheme involves participation of 48 million Nigerians in agriculture, connecting them in an agro-dealer network that effectively distributes agricultural inputs to make Nigeria a net producer.


Link to external site : Website for FMARD GESS E-wallet for agriculture inputs
FMARD GESS E-wallet for agriculture inputs
Brand
Launched in
Status
Launch
Importance
Traction
Evaluation
This is an important scheme that is capable of spreading the use of e-wallets in Nigeria. By 2013 they plan to distribute 10 million mobile phones to farmers across the country. Their target is 5 million farmers in each year for 4 years (from 2012-2015) who will receive GESS in their mobile phone directly totaling 20 million at the end of 4 years.
Register/Log In
Account Type
Stored Value
Register/Log In
Business Model
Class
Send Services Receive

Mobile


Cash


Wallet

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Aid

MP
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Cash


Wallet


Mobile

Model
non-bank based
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Who Leads?
third party led
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Reach
Active Users
Registered Users
Potential Mobile Market (m)
Regulations
Persona
Purpose
Active Services
Card Type
ServicesDescription
Delivery of subsidies, fertilizer and agricultural inputs through an e-wallet system.
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Channels
Payment Instruments
Cash I/O Description
Cash I/O No Of Locations
Handsets
Technologies
Interoperability
RegistrationProcess
Main Segment Rural
Segment Description Agricultural sector

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