Since the launch of its Banking Application (App) on the 20th July 2011, the first and only transactional banking App in South Africa, First National Bank (FNB) has seen over R1.5billion in transactions via the Banking App. Link to external site : Website for FNB transactional banking App |  |
| Brand | |
| Launched in | |
| Status |
Active Register/Log In |
| Launch |
2011 Jul Register/Log In |
| Importance |
Medium Register/Log In |
| Traction | |
| Evaluation | |
| Account Type |
Bank Account Register/Log In |
| Business Model |
Consumer Fee Upgrade to Bronze |
| Class |
| Send | Services | Receive | ||||
|---|---|---|---|---|---|---|
 Mobile |
 Account |
 |
 MP |
|
Account |
Mobile |
| Model |
bank based Upgrade to Bronze |
| Who Leads? |
bank led Upgrade to Bronze |
| Reach |
National Upgrade to Bronze |
| Active Users |
250,000 Upgrade to Bronze |
| Registered Users |
250,000 Upgrade to Bronze |
| Potential Mobile Market (m) |
58.360 Upgrade to Bronze |
| Regulations |
| Persona | |
| Purpose | |
| Active Services | |
| Card Type |
None Register/Log In |
| ServicesDescription | |
| Channels | |
| Payment Instruments | |
| Cash I/O Description | |
| Cash I/O No Of Locations | |
| Handsets | |
| Technologies | |
| Interoperability | |
| RegistrationProcess |
| Main Segment | Banked |
| Segment Description |