Facebook Card

Facebook has various different payment and financial services initiatives.


Link to external site : Website for Facebook Card
Facebook Card
Brand
Launched in
Status
Launch
Importance
Traction
Low but Growing
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Evaluation
Account Type
Prepaid Card
Register/Log In
Business Model
Class
Send Services Receive

Location


PC

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LP

PC
framework/arrowright.png

PC


Location

Model
non-bank based
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Who Leads?
third party led
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Reach
Active Users
Registered Users
Potential Mobile Market (m)
Regulations
Persona
Purpose
Active Services
Card Type
ServicesDescription
Channels
Payment Instruments
Cash I/O Description
Cash I/O No Of Locations
Handsets
Technologies
Mobile app with Prepaid card
Register/Log In
Interoperability
RegistrationProcess
Main Segment Social
Segment Description Facebook users can gift cards to each other

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