Etisalat launched the Flous service to transfer money from a mobile to any other Etisalat mobile and withdraw cash instantly. Link to external site : Website for Etisalat Flous - Egypt |  |
| Brand | |
| Launched in | |
| Status |
Active Register/Log In |
| Launch |
2013 Jun Register/Log In |
| Importance |
Very High Register/Log In |
| Traction |
Low but Growing Upgrade to Bronze |
| Evaluation |
Etisalat currently serves 143 million customers in 15 countries throughout the Middle East, Africa and Asia; Flous is already operating in the majority of the operations Register/Log In |
| Account Type |
Stored Value Register/Log In |
| Business Model | |
| Class |
| Send | Services | Receive | ||||
|---|---|---|---|---|---|---|
 Mobile |
 Cash  Wallet |
 |
 CICO  DMT DW |
|
Cash Wallet |
Mobile |
| Model |
non-bank based Upgrade to Bronze |
| Who Leads? |
mobile operator led Upgrade to Bronze |
| Reach |
National Upgrade to Bronze |
| Active Users |
-- NA -- Upgrade to Bronze |
| Registered Users |
-- NA -- Upgrade to Bronze |
| Potential Mobile Market (m) |
77.034 Upgrade to Bronze |
| Regulations |
| Persona | |
| Purpose | |
| Active Services | |
| Card Type |
None Register/Log In |
| ServicesDescription |
Preferred language support Upgrade to Bronze |
| Channels | |
| Payment Instruments | |
| Cash I/O Description | |
| Cash I/O No Of Locations |
100 Etisalat branches and 305 NBE branches across Egypt Upgrade to Silver |
| Handsets |
Any handset Register/Log In |
| Technologies |
Dial *777# for balance enquiry, sending money and other services. PIN for security Register/Log In |
| Interoperability |
Single MNO, Single bank Register/Log In |
| RegistrationProcess |
Etisalat customers can sign-up for the new service by going to any Etisalat store or National Bank of Egypt Branch to fill out a registration form with only a valid ID. Register/Log In |
| Main Segment | Unbanked |
| Segment Description | Unbanked can use this as an alternative to a bank account |