Google wallet for retail mobile payment Link to external site : Website for Google Beeba NFC Travel Card |  |
| Brand | |
| Launched in | |
| Status |
Active Register/Log In |
| Launch |
2012 Jun Register/Log In |
| Importance |
High Register/Log In |
| Traction |
Medium Upgrade to Bronze |
| Evaluation | |
| Account Type |
Prepaid Card Register/Log In |
| Business Model | |
| Class |
| Send | Services | Receive | ||||
|---|---|---|---|---|---|---|
 Mobile |
 Cash  NFC  PC |
 |
 LP  MW NFC  Offers  Transport |
|
Cash NFC PC |
Mobile |
| Model |
non-bank based Upgrade to Bronze |
| Who Leads? |
third party led Upgrade to Bronze |
| Reach |
Subnational Upgrade to Bronze |
| Active Users |
-- NA -- Upgrade to Bronze |
| Registered Users |
-- NA -- Upgrade to Bronze |
| Potential Mobile Market (m) |
27.251 Upgrade to Bronze |
| Regulations |
| Persona | |
| Purpose | |
| Active Services | |
| Card Type |
OtherCard Register/Log In |
| ServicesDescription |
Once you have put money in your card, board a bus and hand the card over to the conductor to charge it for fare. He/she (the conductor) then taps the card on an NFC enabled phone and you immediately get a text receipt from the shortcode 2729 confirming the amount you have paid for fare, the bus company you have used and your Beba card balance. You are also able to view all your Beba transactions online on the Beba site Upgrade to Bronze |
| Channels | |
| Payment Instruments | |
| Cash I/O Description | |
| Cash I/O No Of Locations | |
| Handsets | |
| Technologies | |
| Interoperability | |
| RegistrationProcess |
| Main Segment | Mainstream |
| Segment Description |