Klarna Digital Wallet supporting Pay-Later Digital Wallet

Klarna operates similar to a Credit Card by allowing people to get goods prior to payment. It shields payment details from merchants.The service replaces the need for a credit card and takes the risk out of purchasing online.


Link to external site : Website for Klarna Digital Wallet supporting Pay-Later Digital Wallet
Klarna Digital Wallet supporting Pay-Later Digital Wallet
Brand
Launched in
Status
Launch
Importance
Traction
Evaluation
Major player in Sweden with 15% of all ecommerce payments. Key markets are Sweden, Norway, Finland, Denmark and Germany.
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Account Type
Stored Value
Register/Log In
Business Model
Class
Send Services Receive

Mobile


Web


Card

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HVP

OP

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Card


Mobile


Web

Model
non-bank based
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Who Leads?
third party led
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Reach
Active Users
Registered Users
Potential Mobile Market (m)
Regulations
Persona
Purpose
Active Services
Card Type
ServicesDescription
Channels
Payment Instruments
Cash I/O Description
Cash I/O No Of Locations
Handsets
Technologies
Interoperability
RegistrationProcess
Main Segment Shoppers
Segment Description

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