| Brand | |
| Launched in | |
| Status |
Active Register/Log In |
| Launch |
2010 Register/Log In |
| Importance |
Medium Register/Log In |
| Traction |
Medium Upgrade to Bronze |
| Evaluation | |
| Account Type |
Bank Account Register/Log In |
| Business Model | |
| Class |
| Send | Services | Receive | ||||
|---|---|---|---|---|---|---|
 Mobile |
 Card |
 |
 AT  BP Card  MP |
|
Card |
Mobile |
| Model |
non-bank based Upgrade to Bronze |
| Who Leads? |
jointly led Upgrade to Bronze |
| Reach |
Trial Upgrade to Bronze |
| Active Users |
-- NA -- Upgrade to Bronze |
| Registered Users |
-- NA -- Upgrade to Bronze |
| Potential Mobile Market (m) |
12.652 Upgrade to Bronze |
| Regulations |
| Persona | |
| Purpose | |
| Active Services | |
| Card Type |
MasterCard Register/Log In |
| ServicesDescription | |
| Channels | |
| Payment Instruments | |
| Cash I/O Description |
MasterCard PayPass™ enabled merchant locations across the UAE Upgrade to Bronze |
| Cash I/O No Of Locations | |
| Handsets |
Special contactless handset Register/Log In |
| Technologies |
Contactless Register/Log In |
| Interoperability |
Single MNO Register/Log In |
| RegistrationProcess |
Just register your credit card details (MasterCard, VISA, Diners Club) directly Register/Log In |
| Main Segment | Banked |
| Segment Description | Banked, but discussions in progress with Vodafone for VMT |