Telecom operator Idea Cellular in partnership with Axis Bank, has formally launched Idea MyCash, its financial inclusion platform offering banking facilities including money transfer on mobile. Under the arrangement, Idea retail outlets will act as C Link to external site : Website for mycash from Idea Cellular |  |
| Brand | |
| Launched in | |
| Status | |
| Launch |
-NA- Register/Log In |
| Importance | |
| Traction | |
| Evaluation | |
| Account Type | |
| Business Model | |
| Class |
| Send | Services | Receive | ||||
|---|---|---|---|---|---|---|
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| Model | |
| Who Leads? | |
| Reach | |
| Active Users |
-- NA -- Upgrade to Bronze |
| Registered Users |
-- NA -- Upgrade to Bronze |
| Potential Mobile Market (m) |
953.100 Upgrade to Bronze |
| Regulations |
| Persona | |
| Purpose | |
| Active Services | |
| Card Type | |
| ServicesDescription | |
| Channels | |
| Payment Instruments | |
| Cash I/O Description | |
| Cash I/O No Of Locations | |
| Handsets | |
| Technologies | |
| Interoperability | |
| RegistrationProcess |
| Main Segment | |
| Segment Description |