Afrimarket is a conditional cash transfer, mobile money and international remittance service startup that launched in March 2013. Link to external site : Website for Afrimarket |  |
| Brand | |
| Launched in | |
| Status |
Active Register/Log In |
| Launch |
2013 Mar Register/Log In |
| Importance |
Very High Register/Log In |
| Traction |
Medium Upgrade to Bronze |
| Evaluation | |
| Account Type |
Stored Value Register/Log In |
| Business Model |
The person you send money to does not need to have a smartphone, any basic cell phone can be used. Anyone can recieve an Afrimarket transfer no matter what telecom operator they use, all they need is an ordinary cell phone. Upgrade to Bronze |
| Class |
| Send | Services | Receive | ||||
|---|---|---|---|---|---|---|
 Agent  Mobile  Web |
 Wallet |
 |
 IMT  MM  Trade |
|
Wallet |
Agent Mobile Web |
| Model |
non-bank based Upgrade to Bronze |
| Who Leads? |
third party led Upgrade to Bronze |
| Reach |
National Upgrade to Bronze |
| Active Users |
-- NA -- Upgrade to Bronze |
| Registered Users |
-- NA -- Upgrade to Bronze |
| Potential Mobile Market (m) |
10.723 Upgrade to Bronze |
| Regulations |
| Persona | |
| Purpose | |
| Active Services | |
| Card Type |
None Register/Log In |
| ServicesDescription |
No CICO, just use of remittance for purchase of goods Upgrade to Bronze |
| Channels | |
| Payment Instruments | |
| Cash I/O Description | |
| Cash I/O No Of Locations | |
| Handsets | |
| Technologies |
NSDT, Tagpay Register/Log In |
| Interoperability | |
| RegistrationProcess |
| Main Segment | Unbanked |
| Segment Description |